Cliobra

How to Make Money Each Month by Selling Online Photography Tutorials

Last Updated on October 15, 2024 by Arif Chowdhury

Ever felt like your photography skills could be worth more than just likes on Instagram?

You’re not alone.

Tons of shutterbugs are turning their passion into profit, and I’m talking serious cash.

Let’s cut through the noise and get to the good stuff.

Here’s how you can potentially rake in $4,600 monthly by selling online photography tutorials.

No BS, just straight facts and actionable steps.

The Photography Tutorial Gold Rush

Think the market’s saturated? Think again.

The global e-learning market is projected to reach $325 billion by 2025, growing at a CAGR of 9.2% from 2020 to 2025.

Photography tutorials? They’re just a slice of this massive pie.

People are hungry for knowledge, and they’re willing to pay for it.

Why $4,600 a Month is Totally Doable

Let’s break it down:

  • Create 5 solid tutorials priced at $97 each
  • Sell 10 of each tutorial per month
  • 5 x $97 x 10 = $4,850

Boom. You’ve just surpassed the $4,600 target.

Sounds simple, right? It is, but it ain’t easy.

Let’s dive into how to make this happen.

Step 1: Find Your Niche

Trying to teach everything to everyone? Recipe for disaster.

Narrow it down. Get specific. Be the go-to expert in your lane.

Some niches to consider:

  • Smartphone photography for e-commerce
  • Drone photography for real estate
  • Food photography for bloggers
  • Portrait retouching for Instagram influencers

Pick something you’re passionate about and that has a hungry audience.

Step 2: Create Killer Content

This is where the rubber meets the road.

Your tutorials need to be fire. No exceptions.

Here’s what makes a tutorial worth paying for:

  • Clear, step-by-step instructions
  • High-quality video and audio
  • Actionable tips that produce real results
  • Bonus materials (cheat sheets, presets, etc.)

Remember, you’re not just teaching; you’re solving problems.

Step 3: Build Your Platform

You need a home base for your tutorials.

Options:

  • Your own website (WordPress + WooCommerce)
  • Teachable
  • Udemy
  • Skillshare

Each has pros and cons. Do your homework.

Pro tip: Start with a platform, then migrate to your own site once you’ve got traction.

Step 4: Price Like a Pro

Pricing is an art and a science.

Too low? You’ll work yourself to death for peanuts.

Too high? Crickets.

The sweet spot? That’s where the magic happens.

Consider:

  • Value provided (not just time or effort)
  • Market rates
  • Your unique selling proposition

$97 per tutorial is a solid starting point. Adjust as needed.

Step 5: Market Like You Mean It

Build it and they will come? Nope. Not gonna happen.

You need to get your tutorials in front of eyeballs. Lots of them.

Marketing strategies that work:

  • Instagram reels showcasing your best tips
  • YouTube videos that solve common photography problems
  • Guest posts on popular photography blogs
  • Collaborations with other photographers
  • Paid ads on Facebook and Instagram

Remember, 93% of marketers use social media for business. You should too.

Step 6: Overdeliver and Upsell

Want raving fans who buy everything you put out?

Overdeliver. Every. Single. Time.

Give so much value that people feel guilty for paying so little.

Then, create a clear path for them to buy more:

  • One-on-one coaching sessions
  • Advanced tutorials
  • Photography presets
  • Live workshops

The real money is in the backend offers.

Step 7: Automate and Scale

Manual work doesn’t scale. Automation does.

Use tools to streamline your business:

  • Email marketing software for nurturing leads
  • Chatbots for answering common questions
  • Scheduling tools for social media posts

As you grow, consider hiring help:

  • Virtual assistant for customer support
  • Video editor to speed up tutorial production
  • Social media manager to keep your accounts buzzing

Real Talk: The Challenges

It’s not all sunshine and rainbows. Let’s keep it 100.

Challenges you’ll face:

  • Intense competition (stand out or get left behind)
  • Tech hurdles (gear, software, website setup)
  • Imposter syndrome (who am I to teach?)
  • Inconsistent income (especially at first)

But here’s the truth: Every challenge is an opportunity to level up.

Success Stories to Fuel Your Fire

Meet Sarah. Three years ago, she was shooting weddings on weekends.

Now? She’s pulling in $10K monthly teaching posing techniques to portrait photographers.

Or take Mike. His drone photography course for real estate agents? It’s on track to hit six figures this year.

These aren’t unicorns. They’re regular folks who put in the work.

The $4,600 Blueprint: Week by Week

  • Week 1-2: Niche selection and market research
  • Week 3-4: Tutorial creation (first two courses)
  • Week 5: Platform setup and initial marketing push
  • Week 6: Launch first two courses
  • Week 7-8: Create next three courses
  • Week 9: Ramp up marketing efforts
  • Week 10: Full launch of all five courses
  • Week 11-12: Analyze, adjust, and scale

Rinse and repeat. Improve constantly.

Final Thoughts: It’s Your Move

$4,600 a month selling photography tutorials?

It’s happening. Right now. For real people.

But it won’t happen by wishful thinking.

It takes work. Smart work. Consistent work.

Are you ready to turn your camera skills into cold, hard cash?

The blueprint’s here. The tools are available.

All that’s left is for you to take action.

Start today. Future you will thank you.